linuxaudio.org

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> I wonder how we could evangelize Linux Audio more effectively  to the

quoted text
> outside world?

Linux audio needs marketing=2C it needs to get some editorial space (which =

is

basically free advertising) that says the platform and tools are where peop=

le

should maybe consider being.
Now the Harrison boys might have some reason to do that but I doubt it=2C i=

e=2C=20

they have a marketing budget but I don't think that will be for promoting t=

he

Linux product line.
It might be possible to poll/harass/promote linux audio with some of the au=

dio

magazines and see if anybody wants to pick up the story and run with it. I =

only

rarely read these and their current focus may be away from free platforms a=

nd

into apps at the moment.
After that=2C if their attention can be grabbed=2C somebody has to decide w=

hat to

present. That will be difficult. Corporate marketing messages are all about

focusing on the current developments=2C the differentiators and the message

that the company wants to take to the market. The rather anarchic Linux

Audio community might not have a single coherent message that they want

to be brought across: what does Linux Audio have to offer? Read that=20

statement carefully=2C it is not intended as a challenge as I think linux a=

udio

has a lot to offer however that has to be packaged into a 'nugget'=2C a sin=

gle

message that goes out to the market.
Regards=2C nick.

 		 	   		  =
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&gt=3B I wonder how we could evangelize Linux Audio more effectively  to th=

e&gt=3B outside world?Linux audio needs marketing=2C it needs t=

o get some editorial space (which isbasically free advertising) that sa=

ys the platform and tools are where peopleshould maybe consider being.<=

br>Now the Harrison boys might have some reason to do that but I doubt =

it=2C ie=2C they have a marketing budget but I don't think that will be=

 for promoting theLinux product line.It might be possible to po=

ll/harass/promote linux audio with some of the audiomagazines and see i=

f anybody wants to pick up the story and run with it. I onlyrarely read=

 these and their current focus may be away from free platforms andinto =

apps at the moment.After that=2C if their attention can be grabbed=

=2C somebody has to decide what topresent. That will be difficult. Corp=

orate marketing messages are all aboutfocusing on the current developme=

nts=2C the differentiators and the messagethat the company wants to tak=

e to the market. The rather anarchic LinuxAudio community might not hav=

e a single coherent message that they wantto be brought across: what do=

es Linux Audio have to offer? Read that statement carefully=2C it is no=

t intended as a challenge as I think linux audiohas a lot to offer howe=

ver that has to be packaged into a 'nugget'=2C a singlemessage that goe=

s out to the market.Regards=2C nick.

=
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